GMS Achieves Net Promoter Score of 55.56, Reflecting Strong Client Satisfaction
RICHFIELD, Ohio – December 2025 – Group Management Services (GMS), a leading Professional Employer Organization (PEO) providing comprehensive HR, payroll, benefits, and risk management solutions, announced that it has achieved a Net Promoter Score (NPS) of 55.56 as of December 4, 2025. This score highlights GMS’ continued commitment to delivering exceptional service and building lasting, strategic partnerships with small and midsize businesses nationwide.
NPS feedback for GMS is collected weekly, and results are compiled monthly to measure satisfaction, identify opportunities for improvement, and ensure high-quality service delivery across all business units.
NPS is a metric developed by Bain and Company to determine how likely clients are to recommend a business to others. The score is based on responses to the question “How likely are you to recommend our company to a friend or colleague?” Clients who answer with a nine or ten are called promoters and are considered highly loyal and likely to recommend the business. Clients who give a score of seven or eight are considered passive, while those scoring between zero and six are called detractors. The final NPS is calculated by subtracting the percentage of detractors from the percentage of promoters.
Industry research from ClearlyRated shows that the average NPS for HR providers is around 48 in 2024, up from previous years. With a current score of 55.56, GMS is positioned well within this strong performing range, indicating a highly satisfied and loyal client base.
GMS has demonstrated continued improvement in recent weeks. Weekly NPS data from December 19, 2025, shows a score of 89.5, highlighting strong client advocacy and positive service experiences across the organization.
“GMS has always taken feedback from our clients seriously. We decided about a year ago that we wanted to make it official and start collecting NPS data. I’m beyond glad to see that our score reflects an overall very happy client,” said Stacey Larotonda, Chief Customer Officer (CCO) at GMS. “We pride ourselves on building long-standing relationships with our clients. Our goal is to be viewed as a trusted business partner while also providing top-level PEO services. Our work isn’t done yet. We will continue to take any constructive feedback and make changes that are necessary to keep our clients happy.”
Those interested in understanding how NPS scores vary across similar industries can find publicly available comparisons on reputable business insight platforms such as Comparably. This achievement reinforces GMS’ long-standing dedication to offering personalized support, proactive guidance, and hands-on service that helps business owners stay compliant, competitive, and focused on growth.
About Group Management Services: Group Management Services (GMS) is headquartered in Richfield, Ohio, and represents more than 3,500 companies with over 50,000 worksite employees. There are currently 25 offices located throughout the United States. Businesses can rely on GMS’ expertise in payroll, human resources, risk management, and benefits.